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Film Festival: Jaws
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Description
------------------------------------ Campaign promoting the upcoming Canadian Filmmakers Festival. Puts a Canuck spin on familiar images of Hollywood movies. Creative Commentary ------------------------------------ The festival’s target doesn’t buy into the hype of typical Hollywood movies, so we took some classic films and considered how they’d play out successfully – or unsuccessfully – in Canada. We ended up with a great campaign that celebrates Canadian truisms and some classic Canadian deadpan delivery in the commercials.
Animation: Alpha Channel FX (Jaws), Orange Shorts (Close Encounter/Terminator) Related |
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