TV ad: Old Spice: Coach

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The NFL season is back and with it comes new work for Old Spice from Wieden+Kennedy Portland. The Old Spice "Unnecessary Freshness" campaign chronicles the stories of new Old Spice Guys Denver Broncos wide receiver Wes Welker and New England Patriots linebacker Jerod Mayo

Category Cosmetics & toiletries
Client Old Spice
Agency Wieden + Kennedy
Production Biscuit Filmworks
Country United States of America
Uploaded 6 September, 2013

Credits

Director
Steve Rogers
Executive Creative Director
Joe Staples
Executive Creative Director
Susan Hoffman
Creative Director
Jason Bagley
Creative Director
Craig Allen
Producer
Lindsay Reed
Producer
Jennifer Fiske
Copywriter
nathaniel lawlor
Art Director
Croix Gagnon
Executive Producer
Shawn Lacy
Executive Producer
Holly Vega
DoP
Ben Seresin

Other credits

Head of Production: Ben Grylewicz

Line Producer: Jay Veal

Editorial: Rock Paper Scissors

Editorial: Adam Pertofsky

Assistant Editor: Marjorie Sacks

Post Prod: Julia Batter

VFX: The Mill

Old Spice: Coach

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Old Spice: Coach

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