Top 6: September 25th 2013
Interactive
Animal Charitable Foundation: Share Your WarmthTop 6: September 25th 2013
The summer has passed but we remember the best days we had on city festivals in Moscow. On one of these festivals BBDO Moscow held a promo “Share your warmth” for "Zeus" Animal Charitable Foundation. BBDO Moscow made a social project for "Zeus" Animal Charitable Foundation trying to attract attention to homeless animals. The project was held at Picnic Afisha festival, the biggest and the most popular Moscow festival with a huge amount of social-active visitors. The team handed people ice figures of cats and dogs. Ice was melting releasing the card with the link to Zeus Facebook page. Later everyone could find his photo with the melting figure in hands on that page with unique “melting” animation
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