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Volkswagen: Lunch
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Volkswagen has launched a series of ads featuring a character named Johnny Conquest, whose only mission is showing people that they deserve a better car. For these ads, Deutsch LA tasked to find ways to show multiple features and accolades in one spot, as opposed to the single feature often shown in VW commercials. Enter Johnny, who jumps into people's lives to give them unsolicited demonstrations about the virtues of German engineering.
EVP, Chief Product and Marketing Officer: Wayne Brannon Related |
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