Outdoor
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As part of its new Live Mas Fina platform and to celebrate the annual Mexican Day of the Dead celebrations, Corona Canada is offering a series of limited edition tall cans of Corona Extra. The cans, designed by Zulu Alpha Kilo, feature authentic, Mexican skull artwork and are on shelves now across Canada leading up to the November 1st and 2nd celebrations. To help promote the cans, Zulu also created a vibrant out of home and print campaign featuring an eye-catching series of original skull illustrations inspired by traditional Mexican sugar skull designs. Each design in the series represents a meaningful way of living with themes such as love, adventure and thoughtfulness.
Design Director: Mooren Bofill |
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