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Oral-B: Black


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Imaginary Forces infuses a next-generation toothbrush with the sophisticated luxury and superior performance of a race car in the stylish new :22 "Black" for Oral-B out of Publicis Kaplan Thaler, New York. The sleek, all-CG spot directed by IF’s Ronnie Koff takes a close-up look at the streamlined design, remarkable acceleration speeds and innovative performance settings of the newly launched power brush. Through the clever use of photo-real CG, the Oral-B BLACK 7000 is introduced in the slick fashion of a new racecar model reveal.
Credits Other credits

Animators: Troy Barsness, Luis Sanchez, Chris Fung, Alasdar Wilson

Modeler: Aamir Karim

Inferno Artist: Rod Basham

Coordinator: Joseph Abousakher

Previs: Proof Inc.

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