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The Canvas Turbo: Juggler
Lowe Lintas Mumbai, has created a campaign for The Canvas Turbo, calling it “Can Juggle Many Lives”. The core philosophy of the Turbo is inspired by the story of a man who could do more than all the others. This is the story of many lives being lived simultaneously and he could achieve this using the Turbo. Taking a giant leap, Micromax has appointed Hugh Jackman as brand ambassador. The films open with Hugh Jackman talking about heroes and telling us that his childhood hero was a juggler. Many years later today he is the “Juggler”. The Canvas Turbo helps him juggle the many lives of Hugh Jackman. The films story shows how this spectacular phone helps him multitask and manage his life.
Business: Rajiv Chatterjee, Ashwarya Wadhwa, Priyank Pant, Sana Ahsan |
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