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TBWAMoscow, The Russian Chess Federation, with the support of Anatoly Karpov and the Federal Penitentiary Service of Ryazan have come out in support of prisoners already on the road to rehabilitation and hosted a chess tournament between several prisons. The finalists have been given a chance for early release.
The idea of a prisoners’ chess tournament was developed by the creative agency TBWA Moscow, on the request of the Russian Chess Federation. Any prisoner, regardless of their level of experience, could participate in the tournament. The only condition for entry was a desire to turn their lives around and engage in the rehabilitation process. The winner received a letter of recommendation from the Federal Penitentiary Service and Anatoly Karpov, which could become the deciding element of an application for conditional early release. All short films were shot on location in the Pre-trial Detention Centre, which helped communicate a real idea of the prisoners’ daily environment.
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