Outdoor ad: The Lost Dogs Home: The Human Walking Program

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The Human Walking Program was an event designed to help desk-bound office workers break the shackles of sedentary corporate life by letting an adoption dog take them for a lunchtime walk. The event was held in the middle of Melbourne's financial district and aimed to reposition shelter dogs as a positive influence in peoples lives and at the same time try to get some of them adopted.Agency GPY&R Melbourne