Interactive ad: Reporters Without Borders: Information Heroes

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On May 3rd, World Press Freedom Day, Reporters Without Borders (RWB) published for the first time ever, a list of profiles of "100 Information Heroes" gifted with exemplary courage. These "100 Heroes", through their work and activism, help to promote freedom of information. In order to support these "Information Heroes" and to showcase their courage, BETC Paris has developed a Facebook application wherein anyone who wishes to support the cause can change their profile picture in order to pay tribute to one of these 100 heroes.