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Kona Brewing Co. is launching its first integrated campaign, created by Duncan/Channon, San Francisco This is the craft brewer's largest media investment in its 20-year history, made at a time when so few craft brewers do much advertising at all especially of this magnitude. The work captures a very distinctive Hawaiian voice to tell mainlanders to slow down, take a breath, and focus on the parts of life that matter most.
Credits
Other credits
Group account director – Eric Dunn
Account supervisor – Jenn Gbur
Interactive art director – Jake Palu
Director of Production – Carolyn Bormann
Content producer – Justine Barnes
Chief marketing officer – Ken Kunze
Senior director brand marketing & portfolio development - Robert Rentsch
• Brand Manager - Aaron Marion
• Assistant brand manager – Steven Hallstone
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Production
• Production company – Biscuit Filmworks
• Director – Aaron Ruell
• Managing director – Shawn Lacy
• Executive producer – Holly Vega
• Head of Production– Rachel Glaub
• Producer – Tracy Broaddus
• Director of photography – Sebastian Wintero
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Editorial
• Editorial company – Arcade Edit
• Editor – Kim Bica
• Executive producer – Damian Stevens
• Producer – Gavin Carroll
Senior director, brand marketing & portfolio development – Robert Rentsch
Brand manager – Aaron Marion
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Post EFX
• Production EFX company – Timber
• Creative Directors/Partners – Jonah Hall & Kevin Lau
• Damian Stevens – Managing Director/Partner
• Head of Production– Michael Theurer
• Lead Flame – Chris DeCristo
• Lead Smoke – Chris Homel
• Assistant Flame – Shane Zinkhon
• Assistant Smoke – Austin Hickman-Fain
• Producer – Emily Avoujageli
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Telecine
• Telecine – Company 3
• Colorist – Sean Coleman
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Sound mix
• Sound mix – Lime Studios
• Engineer – Loren Silber
• Assistant engineer – Patrick Navarre
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