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Kona Brewing Company: Sad Hour


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Kona Brewing Co. is launching its first integrated campaign, created by Duncan/Channon, San Francisco This is the craft brewer's largest media investment in its 20-year history, made at a time when so few craft brewers do much advertising at all especially of this magnitude. The work captures a very distinctive Hawaiian voice to tell mainlanders to slow down, take a breath, and focus on the parts of life that matter most.
Credits Other credits

Group account director – Eric Dunn

Account supervisor – Jenn Gbur

Interactive art director – Jake Palu

Director of Production – Carolyn Bormann

Content producer – Justine Barnes



Chief marketing officer – Ken Kunze

Senior director brand marketing & portfolio development - Robert Rentsch

• Brand Manager - Aaron Marion

• Assistant brand manager – Steven Hallstone

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Production

• Production company – Biscuit Filmworks

• Director – Aaron Ruell

• Managing director – Shawn Lacy

• Executive producer – Holly Vega

• Head of Production– Rachel Glaub

• Producer – Tracy Broaddus

• Director of photography – Sebastian Wintero

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Editorial

• Editorial company – Arcade Edit

• Editor – Kim Bica

• Executive producer – Damian Stevens

• Producer – Gavin Carroll

Senior director, brand marketing & portfolio development – Robert Rentsch

Brand manager – Aaron Marion

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Post EFX

• Production EFX company – Timber

• Creative Directors/Partners – Jonah Hall & Kevin Lau

• Damian Stevens – Managing Director/Partner

• Head of Production– Michael Theurer

• Lead Flame – Chris DeCristo

• Lead Smoke – Chris Homel

• Assistant Flame – Shane Zinkhon

• Assistant Smoke – Austin Hickman-Fain

• Producer – Emily Avoujageli

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Telecine

• Telecine – Company 3

• Colorist – Sean Coleman

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Sound mix

• Sound mix – Lime Studios

• Engineer – Loren Silber

• Assistant engineer – Patrick Navarre

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