Print ad: Dr Martens boots: Kurt Cobain/Sid Vicious/Joey Ramone/Joe Strummer

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Press & Poster campaign featuring famous deceased punk/rock musicians - Kurt Cobain (Nirvana), Sid Vicious (Sex Pistols), Joey Ramone (The Ramones) and Joe Strummer (The Clash) - still wearing the Dr Martens boots they wore on earth, in heaven. Because Dr Martens boots are so durable, they last 'forever'.

(Each of the four music icons were actually known for wearing Dr. Martens boots whilst alive.)