 |
Integrated
BMW: #deathvalleymessages
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
The all-new BMW X5 is made for whatever nature could ask for. We let nature tell us directly, what it could ask for from the new BMW X5.Serviceplan, Munich used real-natural-no-postproduction letters we discovered in Death Valley, built out of the typical salt crusts and created the Death Valley messages. Each letter was marked with the exact geographical coordinates where it is located. The messages became print ads and also a mailing that led to our blog, where people could download the font and send their own Death Valley messages.
Creative Producer: Florian Panier Related |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
