Interactive ad: Specialized: Thumbs of Glory

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Top 6: July 16th 2014

To coincide with the world's toughest and most prestigious cycling race, Specialized has launched an app called Thumbs of Glory via Goodby, Silverstein & Partners San Francisco, undoubtedly the world's toughest and most prestigious thumb-cycling race.

Category Entertainment & leisure
Client Specialized
Agency Goodby Silverstein & Partners
Production Cookie
Country United States of America
Uploaded 4 July, 2014

Credits

Director
Lukasz Twardowski
Executive Creative Director
Rich Silverstein
Creative Director
Mike Landry
Art Director / Copywriter
Tim Green
Producer
Luke Dillon
Sound Design
Nicholas Dematteo
Account Director
Michael Crain
Composer
eLevel Music
Designer
Elena Miska

Other credits

Design Director: Chris Welsby

Lead Creative Developer: Marpi Marcinowski

Executive Interactive Producer: Margaret Brett-Kearns

Interactive Producer: Justin Visser

Business Affairs Manager: Kacey Kelley

Animator: Chad Ford

SFX House: eLevel Films (GS&P)

Assistant Account Manager: Michelle Farhang

Head of Brand Strategy: Andy Grayson

Specialized: Thumbs of Glory

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Specialized: Thumbs of Glory

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