TV ad: Channel 4: Short Shorts

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Channel 4 today unveiled its latest conceptual marketing campaign to launch its brand new original Shorts programmes specially commissioned for Channel 4’s on-demand service, 4oD. The Shorts are designed to be watched anywhere, on the move on mobiles and tablets via 3G, 4G or wifi – perfect for when people want to fill those spare five minutes with quality bite-sized shows. They feature top Channel 4 names including: Jamie Oliver and Food Tube celebrities, Guy Martin, Made in Chelsea’s Binky Felstead and Mark-Francis Vandelli amongst others – as well as many more new faces to 4.