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TAM Airlines: Bagagem Histórica (Historic Luggage)This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
TAM Airlines, the biggest airline in Brazil, bet on a first-time action to increase visitation to the TAM Museum. Developed by Wunderman Brazil, the "Historic Luggage"project transformed the traditional airport luggage carts into replicas of the museum’s classic airplanes 14-Bis (the airplane created by the Brazilian Santos Dumont), the Spitfire (the most famous British fighter plane of the II WW), the Gloster Meteor (first British airplane equipped with an ejecting seat) and the Flea Ship (first airplane designed by a woman).
Art Directors: João Paulo Martins and Luis Paulo Allegretti |
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