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BBC Local Journalism: TapestryThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Local news helps connect us to where we live, an idea that is celebrated in the new BBC Local Journalism campaign by RKCR/Y&R. The campaign reminds audiences via a compelling manifesto and intimately shot visuals about the significance and variety of local events that shape their worlds; events that make them feel closer to their local area. The campaign features across TV, radio and digital.
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