Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Tv

Levi's: Levi's Chinese New Year

Embed Video
FCB Shanghai and Levi's have launched a new "Live in Levi's" campaign in Greater China to coincide with Chinese New Year. The brand wants to inspire consumers to live in the moment and appeal to the Chinese passion for life and self-expression, derived from the insight that young people spend the New Year by staying at home rather than going out to explore.
Credits Other credits

Deputy Executive Creative Director: Alvin Lim

Senior Account Executive: Dennis Zhang

Related

Best Ad
TV
Levi's: To Work
Levi's: To Work
Wieden + Kennedy
Best Ad
WEB FILM
Levi's: Circles
Levi's: Circles
FCB West, San Francisco
Best Ad
OUTDOOR
Levi's: Levi's Summer Hotline
Levi's: Levi's Summer Hotline
TBWA Hong Kong
Best Ad
INTERACTIVE
Levi's: Sound wash
Levi's: Sound wash
TBWA\Tequila Hong Kong
INTERACTIVE
Levi's: Roadwear
Levi's: Roadwear
BBH Asia Pacific
TV
Levi's: Change
Levi's: Change
BBH New York

Gold sponsors

The Best Ad Jobs
Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news