Ahead of the 2014 New Year’s Eve celebrations, Pepsi Max helps its fans get in the party mood with a vibrant video that brings to life the sentiment of the social season. Instead of … read morethe traditional fireworks, Pepsi Max created its own explosion of colour using 2,014 mousetraps and 2,015 Ping-Pong balls to set off a spectacular and mesmerising chain reaction. The bold project, which took three months to plan, was eventually captured in a single take that lasted just 15 seconds in real time.
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