Outdoor
Mars Temptations: Temptations SalmonThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Cats can't resist Temptations. We put it to the test. One studio, 15 cats, a whole box of Temptations cat treats. The result? Beautifully destroyed packs, that were shot and made into a poster campaign to tell a clear and simple story – product irresistibility. An online film shows how we made the posters using real cats, and invites people to share their own ravaged packs using #packattack, to make a fully integrated campaign. Agency: adam&eveDDB.
SENIOR CREATIVE PRODUCER: Caroline Tripp |
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