Top Eleven 2015: Everything Is A Game

José Mourinho stars in a new advertising campaign launching today shot through B-Reel London for Top Eleven, the football manager game from cross platform games developer Nordeus. In the commercial, set to screen on 27 January, the Chelsea manager delivers an inspirational call to arms to football fans everywhere, before a humourous twist shows even ‘the Special One’ does not always take himself too seriously. Top Eleven’s film for this new campaign was developed by creative partner B-Reel London. It features the ‘Special One’ delivering a stirring speech about the spirit of the beautiful game and action-packed vignettes capturing the trials and tribulations of the world’s most popular sport. Top Eleven is a free to play online football manager game, whereby users are able to buy, sell and improve players, build their own stadiums and follow the advice of ‘face of the game’ José Mourinho to try to become the best manager amongst their friends or the world. Top Eleven currently has over 10 million active monthly players taking part in 42 languages via their browsers, tablets and mobile phones (both on iOS and Android). The app version of Top Eleven was the ninth highest grossing app in the UK in 2014 according to Apple’s Best of 2014 list.