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Hyundai Sonata: Bad Neighbour
Hyundai has launched the first phase of its All-New Sonata campaign with a charming 60' story. Created by agency partner Innocean Australia, and directed by Finch's Nick Ball, the spot highlights what can happen when you let someone else get behind the wheel of the Sonata.
The campaign will also include a dedicated spot for Hyundai's sponsorship of the ICC Cricket World Cup, which starts on February 14th, and this will be followed later by a digitally-led content component.
Client – Hyundai Motor Company Australia Related |
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