Interactive ad: Legacy: Left Swipe Dat

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Top 6: February 18th 2015

72andSunny, Los Angeles tells the truth about smoking and wants you to lip sync your favorite part of the #LeftSwipeDat song and help spread the word that smoking pics get half the matches in this new music video feat. Becky G, Fifth Harmony, King Bach, Grace Helbig, Harley Morenstein, Anna Akana, Jimmy Tatro, Alphacat, Terrence J and Timothy DeLaGhetto.

Category Other
URL http://www.thetruth.com/take-action/lip-sync-dat
Client Legacy
Agency 72andSunny
Production DNA
Country United States of America
Uploaded 10 February, 2015

Credits

Director
Director X
Chief Creative Officer
Glenn Cole
Group Creative Director
Mick DiMaria
Group Creative Director
Justin Hooper
Producer
Marisa Wasser
Producer
Esther Perls
Producer
Clark Jackson
Copywriter
Rebecca Ullman
Executive Producer
Missy Galanida
DoP
Omer Ganai

Other credits

CMO: Eric Asche

VP, Marketing: Nicole Dorrler

Marketing Director: Mary Dominguez

Marketing Brand Manager: Jasmin Malone

Designer: Sarah Herron

Group Brand Director: Judson Whigham

Brand Director: Kristine Soto

Brand Manager: Everette Cooke

Brand Coordinator: Chelsea Gilroy

Production:

Chief Production Officer: Tom Dunlap

Director of Film Production: Sam Baerwald

Legacy: Left Swipe Dat

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Legacy: Left Swipe Dat

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