Sprint: Half Court

• Save for $5
• Download FREE with PRO membership

• Category Telecommunications
• URL http://newsroom.sprint.com/news-releases/kdlaw-defends-against-high-wireless-prices-in-new-sprint-commercial.htm
• Client Sprint
• Agency Translation
• Production Station Films
• Country United States of America
• Uploaded 18 February, 2015

Brand/Client: Sprint

Campaign Title: NBA

Spot Title: “Half Court” :60, “Half Court” :30 (lift), “Half Court” :15 (lift), and “KD Law” :30



First Air Date: 2/15/15



Agency: Translation

Founder & CEO: Steve Stoute

Chief Creative Officer: John Norman

Chief Strategy Officer: John Greene

Executive Creative Director: Betsy Decker

Strategy: John McBride

Creative Director, Copywriter: James Cohen

Creative Director, Art Direction: Paul Roberts

Senior Copywriter: Ian Ghent

Copywriter: Chris Mendez

Art Director: Jen Wang

Director of Content Production: Miriam Franklin

Executive Producer: Josh Reynolds

Junior Content Producer: Kristen Cooler

VP/Account Director: Justin Costa

Account Executive: Elizabeth Lindberg

Associate Director of Social Strategy: Russell Pinke

Social Strategist: John Petty

Junior Social Strategist: Sharde Gilliam



Production Company: Station Film

Director: Allen Coulter (“Half Court”), Seyi Peter-Thomas (“KD Law”)

Director of Photography: Jonathan Freeman (“Half Court”), Vince Vennitti (“KD Law”)

Executive Producer: Caroline Gibney

Line Producer: Tony McGarry



Editorial Company: Final Cut

Editor: Crispin Struthers

Assistant Editor: Various NY & LA (“Half Court”), Chris Rizzo (“KD Law”)

Post Executive Producer: Saima Awan (“Half Court”), Lauren Bleiweiss (“KD Law”)

Post Producer: Viet-An Nguyen



VFX Company: MPC

VFX Artist: Alex Lovejoy

VFX Executive Producer: Justin Brukman

VFX Senior Producer: Matthew Loranger

Designer: Diana Park (“KD Law”)

Animator: Michael Ricca (“KD Law”)



Audio Post: Heard City/NY

Mixer: Philip Loeb (“Half Court,” “KD Law”), Dan Flosdorf (“KD Law”)

Executive Producer: Gloria Pitagorsky

Producer: Sasha Awn



Music: “People’s Court” Aka “The Big One”

Composer: Alan Tew