AIA Korea: AIA Korea: The best homemade meal ever, “Mom’s dish”

The message ‘The Real Life Company’ represents AIA Korea’s commitment to supporting people to protect what is really important in people’s lives. And it also contained the meaning that no matter what happens, there is a thing in life which don’t ever give up on what’s really important. This campaign began from our consideration regarding how we could help our consumers sympathize with and experience the message vividly. Furthermore, we hope to present sincerity of our message by cheering up young generation who are moving forward to achieve their dreams in this campaign.Agency Innored, Seoul