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PokerStars: Ronaldo is Back
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The global campaign #RonaldoIsBack, the latest from PokerStars, brings brand ambassador Ronaldo 'Fenomeno' back to action on poker tables and has been broadcasted in more than 20 countries. The campaign's first video, titled "Ronaldo Is Back", was filmed in Brazil by the duo Jones + Tino and had parts recorded in Moscow and Shanghai. A member of Team PokerStars Sportstars since 2013, Ronaldo won his first prize in poker with a 26th place finish in the 2015 PokerStars Caribbean Adventure, one of the most prestigious tournaments in the world. The former star of the Brazilian soccer team became the first former athlete to win such an achievement at the tables. Everything about Ronaldo's return can be tracked with the use of the hashtag #RonaldoIsBack. And much more is to come.
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