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Coca-Cola: Make Everyday Special


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Coca-Cola is rolling out a campaign across The Netherlands to celebrate the launch of its new 4x1.25L value pack. Created by WE ARE Pi Amsterdam, the campaign centres on a TV spot that highlights the role Coca-Cola plays in amplifying the special family moments of everyday Dutch life. The TV ad is part of a wider campaign that includes outdoor, print,digital and in-store. The campaign has been created specifically for the Dutch market, led by Coca-Cola Netherlands.
Credits Other credits

Design Director: Nessim Higson

Managing Director: Alex Bennett Grant

Managing Partner: Patrick Garvey

Account Manager: Sam Speed

Strategy Director: Jessica Perri

Strategy: Andrea van den Bos

Project Manager: Ambar Surastri

Business Affairs: Barrie Williams

Line Producer: Cynthia Fidder

Production Manager: Tjalf Melle

Editor: Kim Hinrichs

Grade/Online: Glassworks Amsterdam

Music/Sound: Amp Amsterdam

Music: Kilomash - “I’ll be on that new $@#%” &Chris de Burgh - “Lady in Red”

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