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Outdoor
MUMBAI TRAFFIC POLICE: Stuck Vehicles - Ambulance
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Double parking is a common problem in not only Mumbai but across India. Not only does it create a traffic snarl, it also deprives people of immediate medical help in case of an emergency, block fire trucks from reaching a fire spot, not to mention help a criminal escape from the clutches of law. Mumbai Traffic Police regularly advertises for road safety. The brief was to educate the mass about the ill-effects of Double parking.Agency FCB Ulka, Mumbai
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