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Top 6: June 17th 2015
Interactive
Institutional: Radio Music SchoolTop 6: June 17th 2015
Using RDS (Radio Data System) technology, the action created and conceived by Lew'Lara/TBWA agency was carried out on Radio Transamerica Brasilia 100.1 FM. It transmitted tabs (musical notations used to indicate chords for instruments such as acoustic, electric and bass guitar) of the most popular songs on the radio, in perfect sync with the chords that were being heard.
Copywriter: Raoni Leão |
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