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IHI Corporation: IHI LOGO WORLD "City"


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Students looking for jobs consider heavy industry as working with heavy machinery and the companies, conservative. That's why we want to change their perspective and give heavy industry a bright edgy image to boost youngster's liveability. Dentsu, Japan wanted to show how IHI contributes to all types of business around the world by using only the IHI logo.
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Film Director : Shinya Nakajima

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