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Brands are leading the way in pioneering virtual reality experiences. MINI, with production studio UNIT9 and creative agency KKLD, wanted to push the boundaries of narrative in VR, … read moreand showcase MINI’s passion for innovative content. An ambition that led to them to create two pieces of Virtual Film Noir.
‘Real Memories’ is an exploration into psychological control, where all is not quite what it seems. ‘Backwater’ combines one last heist with a doomed love story. Both films’ key narrative moments take place in a MINI, taking the viewer on intriguing journeys, leaving them wanting to know more.
The VR medium, along with the high production values of these VR films, have allowed MINI to create compelling content, as well as give viewers the most realistic filmic experience yet of being in and virtually test-driving the car.
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Credits
Other credits
Creative Partner - Piero Frescobaldi
Line producer - Anahi Puig
1st Assistant Director - Carles Valero
Production Coordinator - Jone Muniz
Art Assistant - Carlos Vilarnau, Clara Alvarez
Custom VR Rig - Bipolar ID
RED Dragon VR Rig - Luis Flores Jr, Blair Stratton Paulsen, Dominic Pereira, Nick Lantz, George Ortega, Tonaci Tran
Production Equipment - Location Support
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