Top 6: June 27th 2007
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The Rock Trust: Childhood MemoriesTop 6: June 27th 2007
‘Childhood memories’ campaign.
The Rock Trust is a Scotland based charity that does a lot of great work but gets very little credit. We were briefed to raise their profile and give an overview of the work they do, and create a vehicle for fundraising. The ads aim to generate empathy by pointing out the similarities and the differences between us and the young people the rock trust help.
Photographer: Robbie Smith |
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