Smirnoff: 3,098 Miles to New York Comic Con

SMIRNOFF Vodka released the second iteration of the Exclusively for Everybody campaign starring actors and comedians T.J. Miller and Thomas Middleditch. Following the success of last year’s campaign, which featured Alison Brie and Adam Scott, SMIRNOFF has returned with a brand new video series titled “The Road Trip” that continues the mission to show that good times are better when everyone is included. This year, SMIRNOFF took the campaign a step further and brought the videos to life as T.J. and Thomas ended their 3,098-road trip by surprising fans at New York Comic Con earlier this month. In the video series, NYCC is the destination T.J. and Thomas are journeying towards to pitch a new type of superhero movie.