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Web Film

Helsinki Region Transport: Hidden Powers of Anneli


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Being a regular customer on a public transportation is not cool. Unless you live in Helsinki, Finland. Helsinki Region Transport wanted their customers to register online for releasing their customer benefits. Hidden benefits. These benefits, including real time information about public transportation exceptions sent live to their mobile, cheaper tickets for theatre, discounts in restaurants and much more are available for every regular customer, they just didn’t know it. Now they know.
Agency: 358 Helsinki
Credits Other credits

Client: Helsinki Region Transportation

Marketing Director: Mari Flink

Client marketing manager: Sami Jokivirta

Marketing planner: Kaarina Kivimäki



Post Production: Talvi Digital

Editor: Mikko Löppönen

Sound Design: Tuomas Seppänen & Timo Anttila / Humina

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