ACTION CONTRE LA FAIM: The Feast

For Cop21, ACF wants to communicate on the strong link between climate and world hunger.Impact of climate change on hunger is mostly forgotten and the direct causal link between those two phenomena is not existing in the population mind. However, if nothing is done, hunger caused by climate change could threaten an extra 600 million people tomorrow. From November 26st, an impactful commercial will state ACF's positioning in order to make them legitimate and relevant on this topic. This ad, created by Publicis Conseil and directed by Josh Patrick Dawson (Troopers), shows in a both poetical and dramatic way the impact of climate change on food and human.