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Jalna Yoghurt: Don't mess with Mother Nature

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Jalna has launched an integrated national brand campaign via Sydney agency Cain & Able for its range of pot set yoghurts.

The campaign, "Don't Mess with Mother Nature", demonstrates the fact that its yoghurts are pure - unlike many mass produced yoghurts. Jalna is challenging consumers to think about the yoghurt they consume.
Credits Other credits

Jalna Marketing Director: Costa Tsaconis

Brand Manager: Kristy Vandenberghe

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