 |
Top 6: January 27th 2016
Diesel’s Spring/Summer 16 campaign comments on our digital culture, its #slogans and the joyful absurdities of our online/offline behaviour. “We worked with director/photography duo … read moreSantiago & Mauricio to shoot fun, instant video clips before the traditional advertising images. It was really important to speak today’s language as phones and computers are the tools we connect with.” Inspired by the humorous way emojis describe real-life scenarios, Diesel commissioned its own emoji alphabet, used throughout. The campaign features singer and actor Joe Jonas; actress, singer and designer Kiko Mizuhara, plus Joe Jonas and his band DNCE . Whilst the cast of models include Diesel family Sara Cummings and Sang Woo Kim; hunk Trevor Signorino and Stav Strashko, a male on the women’s board at his agency. Stav identifies as a girl and feels very comfortable in his own skin.
read less...Photographer (Advertising): Santiago & Mauricio
Diesel Artistic Director: Nicola Formichetti
Stylist: Davey Sutton
Hair: Peter Gray
Makeup: Maki Ryoke
Photographer (Social): Jordan Hemingway
Copy Lead: Tessa Mauclere
Global Head of Strategy: Richard Welch
Strategy Lead: James Denman
Account Director: Donald Stewart
Project Director: Michelle Jones
|
Gold sponsors
The Best Ad Jobs
Retrieving latest jobs
Visit Campaign Brief for Australian creative
advertising news
|
 |
