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Outdoor
HSL Helsinki Region Transport: HSL: Go West! Railbords at subway stations
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Planned from the 1950s, the Helsinki metro system's western extension is set to open in August 2016. Helsinki Region Transport wanted to send a 'save the date' message. 358 , Helsinki created this teaser campaign around the orange color, the 'M' symbol and localized copy.
Client: Director of Communications and Marketing: Mari Flink, Head of Service Design: Jarno Ekström, Marketing Designer: Kaarina Kivimäki RelatedINTEGRATED
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