 |
Tv
Australian Capital Territory: Australian Story
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Australian Capital Tourism has launched a new tourism campaign created by ZOO Advertising in Canberra.
Spearheaded by two 30 second TVCs, the campaign tagline 'See for yourself' takes a humorous approach in deliberately disrupting clichéd perceptions of Canberra and introduces new, unexpected experiences as a reason to visit. Experiences include actually meeting a cheetah, hands on fun entertainment for the kids and the diverse wineries within the Capital region, inspiring Australians to take a closer look at what their Nation’s Capital has to offer. The campaign remains true to the brand essence that the Nation's Capital is home to the "Australian Story", told through the array of award winning national attractions, and adds a depth and breadth to the experiences on offer by promoting additional unexpected delights.
Account Managers: Brendan Maher, Zoe Knight Related |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
