Embed Video
Mobile technology provider Qualcomm and Ogilvy & Mather have released a campaign, entitled 'Lifeline' that blurs the lines between Hollywood action film and branded content. The lightly branded short film is disguised as a psychological thriller and stars Olivia Munn (Magic Mike, The Newsroom, New Girl) and Leehom Wang (the 'Justin Bieber' of China).
Credits
Other credits
DP: Javier Julia
President, Content & Social: Mark Himmelsbach
Chief Production Officer: Matt Bonin
Producer, Special Projects: Nicole Severi
Music Producer: Patrick Oliver
Director, User Experience: Dan Kawasaki
Director, Project Management: Sebastian Aresco
Associate Director, DevOps: Kevin Hamel
Senior Business Manager: Camille Crenshaw
Senior Talent Manager: Daniela Buchholz
Director, Rights Clearances: Gloria Hall
Presentation Studio Manager: Audrey Rodriguez
Executive Group Director: Adam Puchalsky
Alexandra Andrial - Account Supervisor
Managing Partner, Beijing: Sheng Lee
Associate Account Director: Vanessa Luo
Senior Account Executive: Zoey Dong
Group Planning Director: Michael Bruckstein
Group Planning Director: Mandana Mellano
Group Planning Director: Sarah Greenfield
Samantha Sutantio - Media Planner
Weiwei Yu - Assistant Media Planner
Ryan Kelly - Associate Search Director
Clement Tsang - Managing Director
Alice Wei - Digital Strategy Partner
Wynn Kong - Media Planning Manager
Gold sponsors
The Best Ad Jobs
Retrieving latest jobs
Visit Campaign Brief for Australian creative advertising news