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ARU: Stronger as One
BWM Dentsu and Robber's Dog have launched a new film for the ARU (Australian Rugby Union) that captures the intense bond between the Australian people and the Qantas Wallabies.
The brand film, directed by Marty Moynihan, is designed to rally the Rugby fans continued support of the Wallabies, attend games and be a part of something exhilarating - using the tagline 'Together, We Are Stronger as One'. The new film will launch ahead of The Rugby Championships tournament this August.
David Low – Head of Marketing |
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