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Top 6: August 10th 2016
Interactive

Smirnoff: Smirnoff Selfie

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Top 6: August 10th 2016
To date, using Facebook Livestream meant shooting on a smartphone only. In a world first, Young + Shand New Zealand hacked into Facebook's API to add in a full editing desk. Bye bye single smartphone. Hello multiple cameras and high quality audio unlocking the #purepotential of Facebook Livestream for the first time for Smirnoff. And in doing so, they unlocked the #purepotential of people's selfies turning them into bespoke cocktails, live on Facebook!
Credits Other credits

Account Service, Dan Maas, Marcelle Ruffin, Jaimee Brooking

Developement: Andrew Dover, Jeremy Prowse, Andrew (Stretch) McCallum

Video, audio and cameras: Will Brown, Alex McVinnie

Client: Hannah Webb, Brand Manager, Smirnoff.

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