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Mercedes: Success Isn't Defined By The Past


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BBDO Beijing and Mercedes-Benz China revealed a new anthem TVC during the launch ceremony of the 2016 Rio Olympic Games. The spot marks a new, energetic tonality for Mercedes Benz, aiming to target a more youthful and dynamic audience with a strong passion for sport and excellence.
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Accounts: Joshua Teong, Digi Wu, Grace Zhang, Max Liu

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