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F/Nazca Saatchi&Saatchi: Wara’ná Book
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In its 95-year history, Guaraná Antarctica launches the Wara’ná Book. In a limited edition, the book is divided into four fascicles that invite readers to learn about, and sometimes feel, every detail of the native Amazonian fruit which is also a raw material for Guaraná Antarctica.
The design of the book follows the same artisanal care that forms the production basis of the soft drink, which, from planting of the seed to reaping, passes through the hands of farmers in the region of Maués, in the heart of the Amazon. Hands that plant, that reap and that select the best fruit. Hands that give life to Guaraná, to its stories and legends.
ART BUYER: Juliana Gardim | Edna Bombini Related |
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