Björn Borg: The Twitter Punching Bag

Bjorn Borg introduces world's first Twitter punching bag, to show love on Valentine's Day. Many have felt uneasy about the dark rivalry between first and foremost political antagonists as of late. What's with the UK and the EU for instance? Trump and Clinton? Nationalism vs. globalism? And the tone on Twitter has reached new levels when it comes to hate and insults. But why? Rivalry doesn’t have to be gruff. Our rivals make us better, keep us on our toes and are the main reason to our success. This Valentine's Day, sport fashion brand Bjorn Borg introduces the world's first Twitter connected punching bag to encourage a change in the tonality in social media