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Web Film
Libresse: Vagina Varsity
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Libresse and Net#work BBDO, Johannesburg decided we had to get people talking about, and understanding, what the product is for. The vagina. Welcome to "Vagina Varsity." A month-long, no holds-barred course to teach students everything they need to know about their vaginas, because being a vagina-haver, doesn’t make you a vagina expert. Once they signed up, the course was sent to students’ email, so they could engage with the material in private. The course consisted of video lessons and loads of extra vagina, period and product-related information. There were also weekly quizzes so learners could test their new-found knowledge, because the more you know, the less you have to fear.
Illustrator / Designer: Emma Strydom Related |
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