We all love our smartphones. And while it's never a good idea to use them on the road, we need them with us everywhere we go, right? That's why Holden has teamed up with creative … read morepartners AJF Partnership to have some fun exploring the seamless integration between the new Holden Trax and our biggest can't-be-without-it obsessions.
The result? An entire campaign called 'Mobile Made' shot - you've guessed it - on a mobile phone. And we're not just talking TV ads. Everything you see in the entire campaign was captured exclusively on mobile phones - Billboards, Out-of-home, Outdoors, Digital and Social.
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