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Foxtel has taken footy fans behind the scenes of the Fox Footy channel offices to launch the start of their coverage of the upcoming AFL season, continuing the brand position 'We're
… read morea FoxSporting Nation' under the new theme 'Everyone's team deserves to be seen' via TBWA Sydney.
The campaign celebrates Fox Footy's inclusive, unbiased coverage - the fact that they cover every club, big or small every week. While the channel's coverage is 100% unbiased, there's no denying every Fox Footy employee still has their favourite team.
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Credits
Other credits
Foxtel:
Director of Brand Marketing: Content & Products – Rob Farmer
Head of Brand Marketing: Sport – Christopher Boyd
Brand Marketing Manager: Sport – Andrew Pahoff
Fox Sports:
Director: Publicity & Marketing – Carly Loder
Head of Marketing: Brand & Social – Chris Gross
Senior Marketing Executive – Sam Rix
Brand Manager – Vanessa Zenon
Production – Felix
Head of Production – Dillon Hicks
Senior Account Manager – Kristie Dagg
Production House – Finch
Director – Alex Roberts
Executive Producer/MD – Corey Esse
Producer – Amy Dymond
DOP – Adam Howden
Editor – James Ashbolt, Arc Edit
Sound Design – Abigail Sie, Song Zu
Post-Production – Finch VFX
Colourist – Tristan La Fontaine