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Karl Fazer: Unforgettable
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The Finns are not exactly famous for showing their feelings. No matter what the situation, the world has accustomed to see them calm, cool and collected. The brand new ad of Fazer Blue, Finland´s most loved chocolate, seems to prove THAT all wrong! Far from the usual ad imagery, Unforgettable is a short story full of emotion. In its 85 seconds it manages to evoke feelings that are not often found in ads, and as result its getting tears out of even the most reserved of Finns. So grab a tissueAgency: Sek, Helsinki.
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