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J. Walter Thompson London has launched the second chapter in HSBC's "Onwards" campaign with another story of human progress enabled by HSBC UK, this time featuring a devoted dad and his daughter.
Other credits
Client: Chris Pitt, HSBC UK Head of Marketing (RBWM)
Client: Charis Marr, HSBC UK Head of Campaigns (RBWM)
Executive Creative Director: Lucas Peon
Creative Directors: Chas Bayfield and Dave Jenner
Creatives: Naz Nazli, Mike Watson, Chris Jones, Kell-Lunam Cowell, Jo Taylor
Business Director: David Clyde
Board Account Director: Patrick Netherton
Senior Account Manager: Sophie Christiansen
Account Manager: Eloise Liddell
Planning Director: Omar El Gammal
Planner: Eleanor Metcalf
TV Producer: Charlotte Jude
Creative Producers: Anna Henderson, Julian Poole, Persephone Rose
TV Production Company: The Sweet Shop
Director: Louis Sutherland
Director of Photography: Marty Williams
Producer: Justin Edmund-White
Editor: Billy Mead, Ten Three
Assistant Editor: Amanda Jenkins
Post Production Picture: MPC
Post Production Producer: Tom Cole
Videographer: Roice Nel
Colourist: Mattiheu Toullet
VFX Supervisor: Paul Wilmot
Post Production Sound: Ben Gulvin, 750mph
Music Supervisors: Native Music
Music Negotiation: Sound Lounge
Print & Digital Production
Production Company – McKenzie Rudolph
Earl Redcliffe – Executive Producer
Leighla McGregor – Line Producer
Christopher Maiken – Co-ordinator
Alexa Singer – Photographer
Malikah Hajee – Props Stylist
Jeandre Venter – Wardrobe Stylist
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